Pottymouthdesigns

Pottymouthdesigns.co.uk
TRANSFORMING A NICHE ETSY PRESENCE INTO A ROBUST AND SCALABLE WOOCOMMERCE E-COMMERCE PLATFORM TO FACILITATE INDEPENDENT GROWTH AND CUSTOMISATION.
Pottymouth Designs is a distinctive online retailer specialising in a unique range of merchandise, including custom stickers, quirky plant pots, and greeting cards, with an inventory of approximately 80–100 products. The client needed to move away from the limitations of their Etsy shop, which hindered stability and control, and required a more professional, self-hosted e-commerce solution to support future growth and product complexity. goingpixel.co.uk developed and implemented a full migration strategy, building a bespoke, scalable e-commerce website using WordPress and WooCommerce. The project delivered a stable, feature-rich platform by integrating Stripe for reliable payments, implementing advanced product builders for customisation, and developing better search functionality to manage the expanding product catalog effectively.
Requirements
The primary requirement was to migrate Pottymouth Designs from a restrictive third-party platform (Etsy) to a stable, scalable, and independent WooCommerce e-commerce solution. This demanded robust payment integration (Stripe), stable management for 80–100 products, and the ability to handle complex product customisation and variations.
Design
The design focused on creating a clean, intuitive, and conversion-focused interface. While retaining the brand's unique personality, the aesthetic needed to be professional and trustworthy. Key design elements included a clear, product-focused layout, high-quality photography presentation, and a streamlined checkout process to minimise cart abandonment.
Strategy
The core strategy involved a complete platform transition and feature enhancement. We used WordPress/WooCommerce for flexibility and ownership. The strategy included implementing advanced product builders for customisation, optimising site performance for speed, and integrating tools for better SEO and product discoverability to support long-term, self-driven growth.

Website Includes:

3rd party integrations
Advanced custom fields & post types
Checkout & orders
Contact us
Custom design
Dynamic templated pages
Easy to use back-end
Email server integration
Global styling & blocks
Hosting
Payment gateways
Responsive on Mobile
Responsive on Tablet
SEO title & meta
Woocommerce
WordPress plugins
Working with you to create my own website has been an absolute dream come true! Moving my little shop of hand-drawn pots, cards, and stickers from Etsy to my very own online space felt like a huge leap, but you made the entire process so smooth and easy. From the initial conversations to the final launch, you were incredibly communicative and really listened to my vision. It's amazing to finally have a platform that truly reflects my brand, and I honestly couldn't have done it without your expertise. Thank you for making my dream a reality!
Georgie Greenwood
Owner, Pottymouthdesigns.co.uk
Quote & Consultation

Discuss project goals and outline the vision for a website tailored to business needs.

01
Project Development

Transform ideas into a fully functional, responsive design built with precision and efficiency.

02
Project Launch

Ensure a seamless launch with a fully optimized and ready-to-use website that aligns with business goals.

03

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